Merrithew® expands global reach by partnering with its new exclusive equipment distributor in Indonesia, PrimaFit Group

  • 06 Dec 2022

Toronto, ON- 1st November, 2022: Merrithew® the global leader in mind-body education and equipment, is thrilled to partner with Primafit Group, a leading supplier of world class fitness equipment and services in Indonesia.

This new partnership will see PrimaFit distribute high-quality Merrithew Pilates equipment throughout Indonesia while providing excellent customer service locally. As part of Merrithew’s commitment to expanding globally, this partnership marks an important milestone for Merrithew as it looks to penetrate new markets with its premium Pilates equipment and Reformers.

“Our mission is to offer our clients the very best in equipment, coaching and education,” says Brian J Billdt, founder of PrimaFit Group. “Merrithew’s reputation for industry excellence is unparalleled. We look forward to continuing to work with Merrithew to bring our clients the very best in Pilates equipment. Merrithew’s equipment is world-renowned for its precision and performance and we are excited to expand the brand in the Indonesian market."

Merrithew offers versatile Pilates equipment that is ideal for many different types of fitness facilities. This aligns with PrimaFit’s aim of catering to varied client needs. Whether setting up a Pilates studio, five-star commercial facility, or a small home gym, PrimaFit can design a facility that best meets the client's needs, equipped with the best in the industry- Merrithew equipment.


About PrimaFit

PrimaFit started in 1988 with an idea, and a vision – enjoyable fitness solutions for healthy appearance, and longevity. Equipment that will engage and inspire you to do more, to push yourself further, and to live better. PrimaFit is Indonesia’s leading supplier of world-class fitness equipment and services. PrimaFit occupies a market-leading position in the fitness industry, and has always been the first to find and launch new trends and innovations in the world of fitness.


About Merrithew

Merrithew is the global leader in mind-body education and equipment. Founded in 1988, the company has trained more than 70,000 instructors and partners worldwide, developed six innovative education programs— STOTT PILATES®, ZEN•GA®, Total Barre®, Halo® Training, Merrithew Fascial Movement and CORE™ Athletic Conditioning & Performance Training™— and has produced an extensive line of professional and at-home equipment and accessories for personal and professional use.

In 2020, Merrithew launched Merrithew Connect™, a video streaming platform featuring new and signature Pilates, fitness and mind-body workouts and training from its internationally-recognized team of presenters.

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